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Mexico Visitor Research

The Largest National Visitor Survey of Mexican Visitors to all U.S. states and major cities

~ Mexican overnight visitors generate significant economic value for U.S. States and Cities ~


Top Source Providing U.S. State & City Specific Visitor Data

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XBorder Mexico Visitor
Profile Program

Access detailed volumetric, demographic, and lifestyle profiles of Mexican visitors to the U.S.

  • Comprehensive visitor profile to all border states and select other States, City/Regions
  • Visits, spending breakdown, nights, and visitor characteristics for all 50 states and select cities
  • 40+ tables specific to your State/City/Region
  • Volume of Mexican visitors to your state/city
  • Total nights and spending they generate
  • Seasonal/Year-End reports
  • Visitor summary "One-pager"
  • Custom proprietary questions
  • Custom analysis and reports
  • Historical comparability

Mexico Future Travel
Intentions to the U.S.

Gain insights into future travel intentions, trends, and destinations of interest for Mexican travelers to the U.S.

  • Ongoing Seasonal reports
  • Twelve-month outlook for travel interest to the U.S.
  • Tracking Mexican visitor intentions SPECIFICALLY to the U.S.
  • State and city interest in visiting in Next 12 months
  • Planning/booking sources by travelers
  • Trips planned by air or land
  • Planned month of travel
  • Travel behavior shifts
  • Starting in 2025, Past visitation to your destination
  • Profile Mexicans interested in visiting your destination

Marketing Insights and
Planning Tools

Engage with custom research solutions tailored to providing actionable marketing insights

  • Marketing sources influences
  • Top marketing influencers
  • Recall by media type
  • App and social media creator types used
  • Specific social media and online sites used for planning
  • How travel was booked
  • Companies used to book travel
  • Purchases made prior to leaving home
  • Lifestyles
  • TURF Analysis - measuring the incremental impact of adding marketing sources to your mix
XBM Logo

Mexico Visitor Research

The Largest National Visitor Survey of Mexican Visitors to all U.S. states and major cities

~ Mexican overnight visitors generate significant economic value for U.S. States and Cities ~

Custom Projects and Reporting

Explore our custom project solutions tailored to your specific needs. We offer specialized reporting and insights designed to help you achieve your goals with targeted data analysis and comprehensive reporting capabilities.

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